WHO WE ARE

We like to consider Why Not? not only as a shop, but also a laboratory of ideas. A place where, thanks to our colorful collections, an atmosphere of tranquility and a team prepared and ready to advise for every need and occasion, it becomes a pleasant stop to visit! Why Not? was born in Marina di Carrara in 2011, and in 2018 arrived in La Spezia.

Each item we offer is carefully selected driven by the strong passion for our work, we are committed every day to be able to offer our customers the best possible selections.

''Less is more'' is certainly not the phrase that characterizes us, on the contrary, we like to dare, play with colors and create trendy but uncommon outfits !